LOGOS AND BRAND DESIGN

Make your brand shine.

My brand design work for Ally & Eloise Bakeshop and Steel Magnolias Salon and Boutique.

Ally & ELoise bakeshop

Employee Product Manual

The purpose of the manual was created for the kitchen employees to easily access information on cakes when taking orders. This also gives them a visual of what the cake should look like.

All photos taken for the product manual were shot by me.

Website Refresh

A&E, Home of the Crunchy Cookie.

The goal of this project was to refresh all the photos and UI design on the website for a cohesive feel and an easier ordering experience.

STEEL MAGNOLIAS SALON & BOUTIQUE

Logo redesign and brand kit

Project goal

Transform and elevate the Steel Magnolia’s Salon Brand. The feeling of Steel Magnolia’s is the epitome of southern charm—a neighborly house piled with pre-loved hair care and small town secrets.

Target Audience

30-60 year old women—small town country girls.

Current Logo Uses

Only used for social media purposes, not on anything else.

Original Steel Magnolias Logo

Updated Steel Magnolias Logo

Typography

Serif and script. Traditional, elegant, and charming.

Color

Sophisticated, but calming. Blues and earthy tones match the classic, comforting feeling of the brand.

Social media icon design options.